Many South Asian countries, including Pakistan, need to make more efforts to combat the scarcity of gift card purchases.
This has been a source of worry for many people who are scrambling for the perfect birthday present, trying to find a thoughtful wedding gift, or looking for something special for a holiday or work event.
Although personal connections and thoughtful gestures are highly valued in Pakistan, the availability of gift cards can offer a convenient way to give a helpful and appreciated gift.
In this blog post, we’ll explore the different types of gift cards available in Pakistan and explain how they can ease the stress of gift-giving by offering a practical and considerate personalised touch.
Types of Gift Cards Available in Pakistan
1. Physical Gift Cards
Physical gift cards are plastic, like credit cards, bought from stores. They are often nicely packaged, making them great gifts.
Examples:
- Shopping Mall Gift Cards Can Be used at various stores in a mall, such as Dolmen Mall in Karachi or Packages Mall in Lahore.
- Restaurant Gift Cards: Use in chains like McDonald’s, KFC, or local places like BBQ Tonight.
Benefits:
- Tangible Presence: Can be wrapped and gifted nicely.
- Ease of Use: Simple to use; just swipe at checkout.
- Wide Acceptance: Often usable in multiple stores in a chain or mall.
Limitations:
- Risk of Loss: Can be lost or damaged.
- Location-Specific: Usually only for physical stores, not online.
- Expiry Dates: Some have expiration dates.
2. Digital Gift Cards
Digital gift cards have become increasingly popular due to their convenience. Unlike physical cards, they are delivered electronically via email or SMS, often with a code that can be redeemed online or in-store.
Examples:
- E-Gift Cards: These are from online stores like Amazon.
- Mobile Wallets: From services like JazzCash and Easypaisa.
Benefits:
- Instant Delivery: Perfect for last-minute gifts.
- Convenience: Great for online shopping.
- Eco-Friendly: No physical production.
Limitations:
- Technical Issues: Problems like emails going to spam or code usage issues.
- Impersonal: Lacks the touch of a physical card.
- Internet Needed: Requires internet access to receive and use.
3. Open-Loop Gift Cards
Open-loop gift cards, like Visa, Mastercard, or American Express, can be used anywhere the card brand is accepted.
Examples:
- Visa Gift Cards: These are usable at any store accepting Visa.
- Mastercard Gift Cards: These are usable globally when the Mastercard is accepted.
- American Express Gift Cards: Usable widely, both online and offline.
Benefits:
- Flexibility: This can be used at many locations.
- Global Acceptance: Ideal for travelers.
- Reloadable Options: Some can be reloaded.
Limitations:
- Fees: May have purchase or inactivity fees.
- Security Risks: Hard to recover if lost or stolen.
- Less Personal: Less personal compared to store-specific cards.
4. Closed-Loop Gift Cards
Closed-loop gift cards are for use only at specific stores or online platforms.
Examples:
- Store-Specific Gift Cards: Cards from stores like Khaadi, Sapphire, or ChenOne.
- Service-Specific Gift Cards: Cards for services like Careem or Uber.
Benefits:
- Brand Loyalty: Great for fans of a specific brand.
- Promotions and Discounts: May offer exclusive deals.
- No Fees: Usually no purchase or inactivity fees.
Limitations:
- Limited Use: Only usable at specific retailers.
- Expiry Dates: Some have expiration dates.
- Non-Transferable: Often can’t be transferred or used by others.
5. Specialty Gift Cards
Speciality gift cards are tailored for specific services, subscriptions, or experiences, offering a unique and personalized gift option.
They are designed to cater to particular interests or needs, providing the recipient with something more specialized than general-purpose gift cards.
Examples:
- Experience Gift Cards: For spa treatments, adventure sports, or travel.
- Subscription Gift Cards: These are for services like Netflix and Spotify or local options like PakWheels.
Benefits:
- Unique Gifts: Offer memorable experiences.
- Tailored Preferences: Perfect for those with specific interests.
- Convenience: Often no expiration dates.
Limitations:
- Limited Options: Only for certain activities or services.
- Availability: Other types are rare.
- Preference Matching: You must know the recipient’s interests well.
Where to Buy Gift Cards in Pakistan
Finding the perfect gift card for any occasion is easier than you think. Here’s a guide on where you can purchase gift cards in Pakistan:
1. Physical Stores
Various gift cards are available at physical retail locations across Pakistan. Hotels and resorts offer gift cards for stays and services, perfect for a relaxing getaway. Simply visit these stores or their outlets to purchase gift cards directly from the counter.
2. Online Platforms
Several online platforms offer gift cards that can be purchased and delivered digitally for those who prefer shopping from the comfort of their homes.
Websites like Daraz and Amazon offer a range of gift cards for various brands and services. Additionally, you can visit official brand websites to buy gift cards
3. Convenience Stores
Convenience stores and supermarket chains across Pakistan also offer a selection of gift cards. Stores like Imtiaz Super Market provide gift cards for various brands and services.
These locations are convenient for quick purchases, and you can often find gift cards for popular local and international brands right at the checkout counters.
FAQs
1. Are there any fees associated with gift cards in Pakistan?
Some gift cards may have fees, such as activation fees, service fees for inactivity, or transaction fees. Always check the terms and conditions of the gift card for details on any potential fees.
2.. Can I use gift cards for online purchases?
It depends on the gift card. Some are valid for online purchases, while others are only for in-store use. Check the card’s terms and conditions to confirm where it can be redeemed.
3. Are there restrictions on what I can buy with a gift card?
Yes, there might be restrictions. Some gift cards are limited to specific products or services, or exclude sale items. Review the terms and conditions to understand any limitations.
4. Can I use a gift card from Pakistan for businesses outside Pakistan?
Most gift cards are intended for use only within Pakistan. However, some online store gift cards may offer international options. Check the card’s terms to see where it can be used.
5. How do I know if a gift card is a good deal?
Evaluate the gift card’s value by comparing it to the price, checking for any fees, and reviewing its terms and conditions. Look for promotions or discounts to ensure you’re getting a good deal.
6. Can I reload or top-up a gift card in Pakistan?
Most gift cards are not reloadable, but some brands may offer top-up options. Check the terms and conditions or ask the issuer if reloading is available.
Read Also: Types Of Gift Card Codes
Conclusion
Gift cards in Pakistan come in various forms to suit different needs and preferences.
Physical gift cards offer a tangible and personal touch, ideal for traditional gift-giving occasions. Digital gift cards provide convenience and instant delivery, perfect for last-minute gifts and tech-savvy recipients.
Open-loop gift cards are versatile for any occasion with their flexibility and wide acceptance. Closed-loop gift cards suit brand loyalists with exclusive benefits. Specialty gift cards cater to unique interests, offering memorable experiences.
Consider the recipient’s preferences when choosing the right gift card: closed-loop for favorite brands, open-loop for flexibility, digital for convenience, and specialty for personalized experiences.
Gift cards are versatile and practical for birthdays, corporate events, and more, offering a flexible way to show appreciation and celebrate special moments.